Seller Name: SUSAN M
The VIP Principle: Discover How Guest Experiences Drive Long Term Growth (Paperback)

Restaurant & Catering

Aberdeen, WA 98520



ITEM#: 17277161

WOW Your VIP Guests And Boost Your BusinessWhether you run a casino, resort, club, hotel, restaurant or conference centre, it hasnever been harder to compete for your guests’ dollar. How can your business cater toall of its highest-paying guests if they are from different generations and cultures, eachwith their own languages and high expectations?The VIP Principle is your answer. Inside, you will learn the best strategies that businessveterans Michelle Pascoe and David Staughton have collected over a combined 50years to help you continuously improve your guest experience.Inside, you will discover easy-to-implement ways to:• Measure guest satisfaction to find your strengths and weaknesses• Gather competitor intelligence• Create a workplace of high-quality values and ethics• Develop team-oriented leaders that impress your guests• Satisfy current VIP guests and identify future ones• Prioritise improvements based on your guests’ needs• Use entertainment, dining and decor to fill your venue all year longThe VIP Principle is a sure bet to keep your best guests coming back—and bringingtheir friends.


ISBN 9781599325576
Genre BUSINESS & ECONOMICS / Business Ethics
Format Paperback
Pages 136
Publisher Date 2015-05-04 00:00:00.0
Publisher Advantage Media Group
Copyright Year 2015
Height 9.25 in
Wdth 6.25 in
Thickness 0.5 in
Unit weight 0.5 lb
Language English
Subtitle Discover How Guest Experiences Drive Long Term Growth
Audience General/trade
Authors Pascoe, Michelle
Country of Origin United States
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